Conceptualise and produce a conference experience in Cape Town to align Pick n Pay store managers, franchisees and suppliers to business strategy. Stage the Golden Ray Awards and bring 900 delegates together to celebrate Mr Ackerman's 80th Birthday.
- Customised conference experiences for different audiences in the same venue over 5 days
- Bespoke set which underscored customer-first messaging
- High-level graphic animations to open conference
- Real-life customers offered real-life insights
- Short, streamlined content modules kept delegate interest high
- Indoor pyrotechnics revealed PnP Smart Shopper Card
- Mr Ackerman tribute video projected on Green Point stadium field
Delegates raved while client called it a 'fantastic conference experience'.