Brief

Develop a 2-day experience at Monte Casino for 270 delegates, who between them, manage the 16 countries where SABMiller Africa operates. Achieve a good balance between work and play.

Solution

• Multiple venues kept delegate interest high
• Short business presentations maximised content transfer
• Informal evening embraced a fun banner-painting exercise
• Banner was stitched overnight and suspended behind the stage at the Awards banquet
• Sparkling entertainment wowed delegates

Result

The theme wove powerfully through all conference elements. Delegates rated the conference their best ever.